Kerr University™Educating the World Free Class
Home › Executive Communication Skills › Communicating Bad News to Leadership

Communicating Bad News to Leadership

How you deliver bad news shapes how leaders see you. Done right, it marks you as trustworthy and level-headed; done wrong, it makes you the problem. Here's how to bring bad news to leadership and come out stronger.

Digby R. Kerr
By Digby R. Kerr, Wharton-educated executive, author of 16 published books, founder of Kerr University™. About 35 years in global business.

Tell them early

Bad news doesn't age well. The sooner you raise it, the more options everyone has and the more control you show. Sitting on a problem until it explodes is what actually damages your standing.

Be direct and factual

Don't bury it or dramatize it. 'We're going to miss the deadline by two weeks. Here's what happened and here's the plan.' Calm, factual delivery signals you're on top of it, not panicking.

Come with a plan

Never bring a problem without at least the beginnings of a solution. 'Here's the issue, here are two options, here's what I recommend.' That framing turns you from the bearer of bad news into the person solving it.

Frequently asked questions

How do I communicate bad news to leadership?

Tell them early, be direct and factual, and come with a plan or options — not just the problem.

Why deliver bad news early?

Early news means more options and more control; delay is what damages trust.

Should I bring a solution with bad news?

Yes — options and a recommendation turn you into the problem-solver.

Can coaching prepare me for hard conversations?

Yes — we rehearse them. Book a free 30-minute class.

Start with a free 30-minute class

See the Fast-Track Fluency Method™ in action and meet Digby in person. No risk, no obligation.

Book My Free Class