Kerr University™ · Premium Course

Entrepreneurship
Foundations

Turn the problems you notice into opportunities you can test. This practical course guides aspiring entrepreneurs from early idea to customer insight, business model, and a confident final pitch.

$97 individual enrollment  ·  Included for active Kerr University subscribers

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From idea to action

Entrepreneurship is a practice, not a personality type.

You do not need a perfect idea or a business degree to begin. You need a reliable process for observing problems, learning from people, making thoughtful choices, and taking the next useful step.

12guided modules
8business-building tools
1final business pitch
What you will build

A practical entrepreneur’s toolkit, one decision at a time.

01

Think Like an Entrepreneur

Learn to spot opportunities in ordinary problems.

02

Problems Worth Solving

Choose a problem with a clear, meaningful need behind it.

03

Generate Better Ideas

Create and improve business possibilities without judging too early.

04

Choose Your Opportunity

Use a simple scorecard to select your strongest concept.

05

Know Your Customer

Define the person you want to help and what they value.

06

Study the Market

Turn competitors into useful information and differentiation.

07

Test Before You Build

Ask for feedback, learn quickly, and improve your concept.

08

Build a Brand

Create a clear name, promise, personality, and visual direction.

09

Market with Purpose

Write messages that help the right customer understand your value.

10

Understand the Numbers

Explore price, costs, revenue, profit, and early assumptions.

11

Build Your Pitch

Turn your work into a concise, persuasive business story.

12

Entrepreneur Showcase

Present your concept, reflect on your growth, and plan next steps.

Who this is for

For the person ready to make an idea real.

This course works for a first-time founder, an experienced professional exploring a new venture, or anyone who wants to approach business opportunities with more structure and confidence.

  • Aspiring entrepreneurs and side-project builders
  • Professionals transitioning into business ownership
  • Creators who want a practical business framework
  • People with an early idea they want to validate
  • Global learners who want a clearer path to action
Questions, answered

Before you begin

Who is this course for?

It is for adults who are considering a business, developing an early idea, or want a practical framework for thinking and acting like an entrepreneur.

What will I build?

You will create an opportunity map, business concept, customer profile, competitor snapshot, brand direction, marketing message, simple money model, and final pitch.

How much does it cost?

Individual enrollment is $97. Active Kerr University subscribers and members receive premium course access at no additional cost.

Start with a better question

What problem are you ready to solve?

Explore individual enrollment or access Entrepreneurship Foundations through your active Kerr University membership.

Explore EnrollmentStudent Login

Interactive course access is released through Kerr University’s student system.