Think Like an Entrepreneur
Learn to spot opportunities in ordinary problems.
Turn the problems you notice into opportunities you can test. This practical course guides aspiring entrepreneurs from early idea to customer insight, business model, and a confident final pitch.
Coming soon · Planned at $97 individual enrollment, included for active Kerr University subscribers at launch
Join the Waitlist View MembershipYou do not need a perfect idea or a business degree to begin. You need a reliable process for observing problems, learning from people, making thoughtful choices, and taking the next useful step.
Learn to spot opportunities in ordinary problems.
Choose a problem with a clear, meaningful need behind it.
Create and improve business possibilities without judging too early.
Use a simple scorecard to select your strongest concept.
Define the person you want to help and what they value.
Turn competitors into useful information and differentiation.
Ask for feedback, learn quickly, and improve your concept.
Create a clear name, promise, personality, and visual direction.
Write messages that help the right customer understand your value.
Explore price, costs, revenue, profit, and early assumptions.
Turn your work into a concise, persuasive business story.
Present your concept, reflect on your growth, and plan next steps.
This course works for a first-time founder, an experienced professional exploring a new venture, or anyone who wants to approach business opportunities with more structure and confidence.
It is for adults who are considering a business, developing an early idea, or want a practical framework for thinking and acting like an entrepreneur.
You will create an opportunity map, business concept, customer profile, competitor snapshot, brand direction, marketing message, simple money model, and final pitch.
Not yet. Entrepreneurship Foundations is coming soon. Join the waitlist and you will hear first when enrollment opens.
Individual enrollment is planned at $97. Active Kerr University subscribers will receive access at no additional cost when it launches.
The course is being built now. Leave your name and email and you will be the first to know when enrollment opens.
You will also get the free weekly Kerr University Insider email. Unsubscribe anytime. Prefer email? Write to digby.kerr@kerruniversity.com.
Entrepreneurship Foundations is coming soon. Join the waitlist to hear first, or book a free intro class to talk through your business idea with Digby R. Kerr today.
Join the WaitlistBook a Free Intro ClassStudent LoginWaitlist members hear first when enrollment opens.