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Turning a 20-Page Report Into 1 Page

Long reports hide their message; one-pagers deliver it. Distilling a big report to a single page is a prized skill. Here's how to do it without losing what matters.

Digby R. Kerr
By Digby R. Kerr — Wharton MBA, author of 12 books, founder of Kerr University™. 35+ years leading global business.

Find the one decision

Ask what the reader actually needs to decide or know. Everything on the page should serve that. The detail isn't lost — it moves to an appendix; the page carries only the essentials.

Lead with the answer

Open with the conclusion and recommendation, then the two or three points that support it. Top-down structure lets the reader get the message in the first few lines.

Cut ruthlessly

Ruthless selection is the whole skill. If a point doesn't change the decision, it doesn't belong on the page. What survives the cut is what actually matters — and that's a gift to your reader.

Frequently asked questions

How do I turn a long report into one page?

Find the one decision it serves, lead with the answer, and cut ruthlessly — detail moves to an appendix.

Do I lose information?

No — the detail moves to an appendix; the page carries only the essentials.

What belongs on the one page?

The conclusion, recommendation, and the two or three points that support it.

How can I master this?

Book a free 30-minute class to sharpen your writing 1-on-1 with Digby R. Kerr.

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