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Executive Presence: What It Is, Why It Matters, and How to Build It

By Digby R. Kerr  ·  Kerr University™  ·  All Articles

In thirty-five years at FedEx, UPS, XPO, and CEVA, I observed one consistent pattern. The most technically brilliant people are often not the ones who rise. The ones who rise have executive presence.

The Three Pillars

1. Clarity of thought. People with executive presence do not ramble. They make one clear point and stop.

2. Physical presence. How you enter a room tells people whether you believe in yourself before you speak.

3. Emotional composure. The leaders I admired most were unreadable in a crisis. Composed, not cold.

The bottom line: Executive presence is something you build, deliberately, one interaction at a time.

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